The Great Atlantic & Pacific Tea Company, better known as A&P, was born in 1859 as a Manhattan mail-order business.  In 1925, A&P operated more than thirteen thousand grocery stores nationwide, with more than forty thousand employees.  By 1950, approximately ten cents out of every dollar spent on food in the United States passed over A&P counters.  This is the story of how cofounder George Huntington Hartford and his sons achieved such popularity and loyalty with so many consumers.  Stunning vintage photographs show such nostalgic scenes as the elegant early stores, their gleaming window displays, and red horse-drawn delivery wagons with the A&P logo emblazoned on their sides.  Shoppers choose from rows of colorful merchandise and fresh produce; uniformed storekeepers make change from ornate registers; and the founder's son tastes A&P's Eight O'Clock coffee.  A&P is still an industry leader.  This history of the supermarket where America grew up shopping shows why.
Softcover, 6 x 9, 128 pgs.